There has been a lot of online chatter about the flood of independently published 99 cent Kindle books. Some say it's a great way to introduce readers to new authors, to whet their appetite and increase the likelihood of future sales. Others say it's lowering expectations, that readers will think they're going to get what they pay for, in other words, they're not going to be getting much.
I'm not an author so I don't have a strong opinion either way, except to say this: in the past week I have read 2 Kindle books that I paid 99 cents each for...Wild Wild Widow by Emma Jay and Happy New Life by Tonya Kappes. They couldn't be more different genre-wise; all they have in common is that they both completely blew me away. Both without a doubt "5 paws up" reads.
I'm sure there are 99 cent klunkers out there, but I've yet to come across one yet. The ones I've read so far have happily exceeded my expectations, and in many cases been better reads than some of the traditionally published, full price paperbacks and hardcovers out there. A great book is a great book, no matter how it's published, period.